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It’s hard to catch the eyes of the audience

only with the object’s ordinary look!

The Project 'The Hunting Game' was an on-campus project.

It entailed picking one of the objects in  MAAS (Museum of Applied Arts and Sciences) and recreating it into an object in interactive exhibition space. 

 

The object that I chose was a 'Rock specimen collected from Antarctica by Sir Ernest Shackleton'. The reasoning behind the selection was that rocks were ordinary objects that would not seem appealing to museum-goers. Our interests instead tend to be piqued by other objects that look strange, new and stunning and thus catch the viewer’s attention. Moreover, the story behind the rock specimens was rather historically fascinating, compared to its modest looks. I wanted to develop this object to be very appealing and interesting to potential audiences and expand their curiosity.

The

Problem

Statement

Goal

  • Making people more engaged in the object.

  • Curating the information of the object in a more interesting way instead of having a long, text description.

My

Role

Product Designing, User Research, UX/UI design, Prototyping

The

Approach

User Research

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To grab the audience’s eyes, one of the things that I needed to know was the audience’s movements in a traditional, analog exhibition space, and how they interact with the object. Though discerning this in the actual space would have been ideal, this was unfortunately not possible due to COVID-19.


So, I conducted user research online and wrote several user scenarios. I discovered that people tend to engage with an exhibition that is tangible, or with other sensory experiences regardless of their age. Furthermore, they could engage with the object well if it narrated its background story.

Task Flow

The

Solution

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User Journey Plan

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Based on my discovery, my idea was focused on making an interactive exhibition space by using sensory experiences with strong storytelling and gamifying the idea. I have narrated my idea with the expected task flow and the user journey plan. After conducting several user tests of my key interactions (touching the screen, movement mirroring, etc), I finalised the project with a video prototype.

Watch my Video prototype!

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